The Impact of Social Media - Acceleration of the "Tipping Point"
Posted by seo 240 days ago http://ezinearticles.com
In the "The Tipping Point", Malcolm Gladwell introduced the concept that market trends advance in similar ways to epidemics. The same rules applied to epidemics can be applied to the market adoption of products and services, the growth of brand equity and other market trends. However, due to social media, the tipping point arrives exponentially quicker than it did 5 of 10 years ago.
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